Purple Carrot's newest subscription, TB12 Performance Meals were developed in partnership with Tom Brady & TB12 to help you achieve and sustain your peak performance

2 servings per meal, 3 meals per week

$78/week ($13 per plate)




Developed in partnership with Tom Brady & TB12

These recipes are designed to help athletes and active individuals stay at their peak while adhering to the TB12 nutritional philosophy. All meals will be:

  • High protein
  • 100% plant-based
  • Gluten-free
  • Limited in use of refined sugars
  • Limited in use of soy
  • Free of highly processed ingredients

View this week's menu

Sign up now and get exclusive access to special TB12 content, plus qualify for giveaways of premium merchandise, memorabilia, and more! Only available to subscribers.



You can skip or cancel your weekly subscription at any time

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plant-based, gluten-free recipes based on the TB12 nutritional guidelines

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fresh, perfectly-portioned ingredients and easy, step-by-step instructions each week

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delicious meals to power your body and help you achieve and sustain your peak performance



The TB12 nutritional guidelines were created to help you achieve and sustain your own peak performance.

Whether you’re looking to maximize your performance on the playing field, get in better shape, eat more cleanly, or just want to enjoy the same meals that power Tom Brady’s championship-caliber performance, incorporating TB12 Performance Meals into your weekly routine is a step in the right direction.

The TB12 philosophy is focused on preventing injury and promoting accelerated injury recovery through holistic, whole-body wellness, incorporating exercise, recovery, and hydration & nutrition concepts like those expressed in TB12 Performance Meals.

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The Purple Carrot team has been actively following Tom’s development of the TB12 business over the past few years, and recognized the perfect alignment in our shared food philosophies. Our teams met in the summer of 2016 and developed a fast friendship and trust, and decided to jointly create TB12 Performance Meals to help people achieve and sustain their own peak performance.
TB12 Performance Meals feature recipes that, on average, are higher in protein and calories to help fuel the higher metabolism needs of active individuals. They are also gluten-free, limited in soy and refined sugars. TB12 meals are only available in the 1-2 person plan. Subscribers to TB12 Performance Meals will gain exclusive access to TB12 content and will qualify for giveaways of merchandise, memorabilia and more!
Each box of TB12 Performance Meals comes with the ingredients and step-by-step instructions needed to cook 3 meals. The meals are designed to feed two people, but some people may find that the meals make more (2+ servings) or less (1-2 servings) based on personal preferences.
Yes! These recipes are either taken directly from plant-based meals Tom and his family have personally enjoyed, or are inspired by the TB12 nutritional guidelines that structure Tom’s diet. The recipes feature fresh, whole foods and are nutritionally balanced. All recipes are approved by the TB12 team before being added to the menu.
TB12 Performance Meals are designed for anyone who is looking to achieve and/or sustain their peak performance. Whether that’s in the gym, on the field, or at work, these meals cater to individuals looking to take their lifestyle to the next level.
Head to the TB12 store for a variety of TB12-branded apparel, fitness gear, nutritional products, and more.
No problem! Simply log in to your account here. Then, under your Account dropdown, click “Manage Account” and head to the “Subscription” tab. There you’ll find our calendar feature, which lets you manage your deliveries and skip the weeks where you know you'll be busy or out of town. When you’re done editing your delivery schedule, remember to save changes at the bottom! As a reminder, the deadline for making changes to orders is always the Tuesday prior to shipment, at 11:59 PM ET.
Nope! What you see is what you pay for, with no surprises. Each box is $78 flat, including shipping and handling, and there’s no sign-up or cancellation fee.